May 2023

Tesco and Eccentric Spirit Co

Eccentric Spirit Co nets Tesco listing across Wales

Welsh-inspired spirits brand Eccentric Spirit Co has secured a listing with Tesco across Wales. The brand’s Cardi Bay Vodka and Black Batch Rum, which is produced by the award-winning Cardigan distillery In the Welsh Wind, hit the shelves in April and is now available in more than 50 Tesco stores across the country. It is …

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In the Welsh Wind signature gins

In the Welsh Wind eyes European growth with new distribution partner

Wales distillery In the Welsh Wind is set to expand into the European market after securing a distribution partner on the continent. The award-winning spirits producer has agreed a deal with Danish distributor Bemakers, which will ease the red tape and enable In the Welsh Wind to export its premium spirits to the continent. In …

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Kingsbarns Doocot

Case Study: Launching Kingsbarns Doocot flagship whisky in France

Challenge: Kingbarns Distillery approached Auvent PR to assist with the launch of its new flagship single malt whisky in France. Kingbarns has products already on sale in the French market and has a network of agents / distributors that deal direct with cavistes. The aim of the pre-launch PR was to engage with the media …

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